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泰國觀光局台北辦事處職缺-Digital Marketing Specialist

Job Description

As Specialist of Digital Marketing, you will be responsible for the strategy and execution of online and offline marketing campaigns to drive new customer acquisition and maintain old customer market. You will be directly responsible for the creation, implementation, analysis and management of successful campaigns.

This position requires applied knowledge of best practices in direct response public relations, social and mobile advertising channels as well as an analytical mindset and relentless drive to optimize digital marketing campaigns for maximum efficiency and effectiveness.

  • Identify new opportunities and provide strategic recommendations to drive growth of our marketing channels
  • Develop and execute targeted customer acquisition marketing campaigns with voice of customer and stakeholder to monitor and report on effectiveness, leading to the continuous improvement of user experience and overall ROI
  • Collaborate with marketing team to develop creative strategies and provide strategic context and insight for creative idea generation
  • Collect and analyze economic, social, competitor campaign data, synthesize results and identify actionable opportunities and best practices to improve marketing campaign performance
  • Manage vendor relationships and work cross-functionally with Marketing team
  • Conduct research and competitive market analysis (market size, competitive benchmarks, trends, opportunities, customer needs and expectations)

Must-Haves:

  • 3-5+ years’ experience in display advertising, online marketing, affiliate marketing and/or mobile marketing preferred
  • Experience working for consumer internet brands with similar subscription and conversion models preferred
  • Advanced Excel, Power point and analytical skills required
  • Demonstrated ability to interpret in-depth tourism market analyses, and effectively communicate to the partnership.
  • The ability to travel and an interact with senior level management combined with strong communication and presentation skills
  • Assertive, take charge attitude, ambitious, creative, team player
  • An excellent English and multi-task

 

Please email your CV to tattpe@ms3.hinet.net titled “Applying for Digital Marketing Specialist”

Deadline of Application  截止收件日:18 October 2020.

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